Description
PAY AND DOWNLOAD:
Overview of Pricing
Pricing Strategies: Getting Started
The Bigger Picture
Pricing with Regard to Competition
Rule 1: Premium Products Sell at Premium Prices
Rule 2: Wowing through Price Is a Bad Move
Don’t Be Afraid
Times Are Changing
Increase Sales by Presenting Choices
Rewards for Customers Equals More Cash for You
Trials and Lead Generation
Banning the Word Cheap
Value Added
Summary
Overview of Added Value
Adding Value Explained
Cut-Off Dates
Limited Numbers Done Right
Standard Testimonials
Testimonials – But Better
Let me ask you a question. The last time you launched your own product to
sell online, or even offline, how did you come to a conclusion about what
price you were going to be selling at?
At a guess, I’d probably say you looked at the competition to see what they
were charging. While this is a good start, it’s far from the whole picture, and
you’re fumbling in the dark if you looking at competition is the only factor
you’re taking into account.
Did you know you can double your sales volume by doubling your price? I’ve
done it myself, and I’ll show you how.
Did you also know that 99% of the products I see being sold are too cheap.
So much so, that they’re putting customers off instead of attracting them
(which is no doubt what they think they’re doing).
Let’s dispel some pricing myths and dig right down to the real facts to ensure
you get the most cash in your pocket the next time you launch one of your
products.
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eBook Marketing for Newbies
Overview on Pricing
To introduce the concepts of fluid pricing strategies, and to show that you
have many more avenues to explore than it seems like at first glance.