Description
PAY AND DOWNLOAD:
Starting your own business is an achievement in itself that you should
be excited about but it is only the starting point. The next thing you
must do is find a way to make it stand out from the crowd. Ask
yourself what is different about your business and what you can do to
make it remarkable. A truly remarkable business must be your aim!
In this guide we will explore some tips and ideas for making your
business stand out from the crowd. We will also look at how to bring
the WOW factor to your business. This will in turn give you an edge
over your competition. Are you ready to get started?
5
The Purple Cow
Seth Godin came up with the concept of the „Purple Cow.„ He
observed that after you have been looking at cows for a while they all
basically look the same. They all become common, ordinary and
needless to say, dull and boring. But a purple cow is something that
would be very different and indeed quite remarkable. A purple cow
would attract attention; it would be the start of many conversations
and it would be a draw for people everywhere. It would not be
forgotten almost immediately. That is what you need to stand out
from the crowd and rise above the rest- your own version of the